Case Studies
OTCR completes projects that allow students to learn by interacting with peers in a high-energy environment. Each semester, OTCR tackles 5-6 challenging engagements. Here are a few examples of our work to provide you with a perspective on our approach and our results.
Market Research
Client: Startup go-kart motor mount manufacturer
Business Problem: Client developed a new type of motor mount for go-karts and needed information about the current market and a strategy for bringing their new product into the market.
Our Approach:
- Identified the most attractive markets for the product and provided an analysis of the competitors in each market
- Estimated market size and potential for growth
- Surveyed potential customers
- Created a marketing strategy for the company
- Provided recommendations on how to best differentiate the product
Process Evaluation
Client: Fortune 100 company
Business Problem: Client needed to improve their software development processes to reduce both the number of software bugs and the time-to-market for new products.
Our Approach:
- Performed an on-site audit of current development processes
- Spoke with stakeholders regarding current best practices
- Identified key problems and presented findings to client's quality assurance officer
- Created a checklist and workplan for bringing the client's development processes up to the next Capability and Maturity Model (CMM) level
Technology Integration
Client: Design facility at a Fortune 100 company
Business Problem: Client did not have an easy way for its large number of international working groups to collaborate.
Our Approach:
- Implemented an intranet portal to connect the international working groups
- Designed and planned the necessary system architecture
- Created initial version on the OTCR development server
- Performed user testing with key stakeholders and made refinements where necessary
- Packaged and delivered the solution to the on-site production server

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